How to Become a True Ambassador for RUN-EU 4th edition
The Short Advanced Programme (SAP) ‘How to Become a True Ambassador for RUN-EU’ – 4rd edition, is jointly coordinated by The Polytechnic University of Cávado and Ave (IPCA) in Portugal and FHV - Vorarlberg University of Applied Sciences (FHV) in Austria.
The Short Advanced Programme “How to Become a True Ambassador for RUN-EU” offers programme for RUN-EU students that will be implemented to communicate the activities organised by our alliance.
"Education is the most powerful weapon which you can use to change the world." - Nelson Mandela
This SAP will enable students to unlock the power of global connection and leadership. During the SAP, students will explore the role of an ambassador, mastering inclusive communication techniques that transcend borders and foster meaningful connections. Through dynamic projects such as producing testimonials, social media campaigns, blogs, and vlogs, they will learn to amplify diverse voices and celebrate the rich tapestry of international student experiences.
One part of the journey to becoming a RUN-EU ambassador is discovering the RUN-EU-er within each participant. Students will develop the skills needed to make a lasting impact in their communities and beyond. As this week focuses on becoming an ambassador, students will need to be prepared to step outside their comfort zones in order to help make the RUN-EU identity known to others.
24th of March 2026 to 30th of April 2026
English
To be defined by each home institution.
In general terms, most students will have this RUN-EU SAP certified in the Diploma Supplement, as a minimal condition upon approval from their study programmes.
All RUN-EU students from any study cycle who have not graduated before July 2027.
Application for this product is not yet possible.
Proposed application opening date: 15th of December 2025
Programme at a glance
Main Highlights:
- Introduction: what to expect from this SAP, how to get the final certificate;
- Getting to know each other;
- Personal story from a former SAP member - experience;
- Homework: Group presentation from each participating university;
Main Highlights:
- Group presentations – 5 minutes per presentation
- “How to design for Social Media”, by Libânia Freitas (IPCA)
- Group discussion about the social media presence of RUN EU and participating universities.
- Homework: Analysis of the social networks of RUN EU and participating universities regarding: logotype, colours, typography, type of images, and type of content.
Main Highlights:
- “How to develop a Social Media Campaign”, by Adriano Andreghetto (IPCA)
- Group discussion on which communication strategy to develop.
- Homework: Strategy for an online campaign to promote RUN EU on social media: goals, audience, main message, tone of voice, and type of digital content.
Day 1 (13 APR 2026):
- Registration participants
- Programme presentation
- Welcome Game and bonding activity
- “How does RUN-EU work”, by Ana Teixeira (IPCA)
- Working group sessions: RUN EU Campaign strategy - revision
- “How to work with narrative in audiovisual content and develop a storyboard”, by Gabriela Sá (IPCA)
- Peddy paper at IPCA campus, by Student Council (IPCA)
Day 2 (14 APR 2026):
- Travel to Guimarães city
- “How to work and build community”, by Ricardo Baptista and Ana Bragança (Onda Amarela)
- “How to create and record sound”, by Ricardo Baptista and Ana Bragança (Onda Amarela)
- “Dystopian Image route” by Carol Bempa (Minhoca Utópica)
- Return travel to Barcelos city
Day 3 (15 APR 2026):
- “Video and sound recording equipment and their characteristics”, by Mário Araújo (IPCA)
- “How to capture and edit video”, by João Correia (IPCA)
- “Pixilation animation” by Tiago Lourenço (IPCA)
- Working group sessions: Storyboard development
- Football game by the Student Council (IPCA)
Day 4 (16 APR 2026):
- “Analogue poster”, by Cristina Pereira and Ana Moreno (IPCA)
- “How to pitch your idea”, by Ana Moreno (IPCA)
- Working group sessions: Prototype development
Day 5 (17 APR 2026):
- Working group sessions: Final showcase development
- Showcase deliverables – 10 minutes per presentation
- Certificate ceremony
- Evaluate the SAP through a survey and feedback session, by Rosa Magalhães (IPCA) and Cristiana Silva (IPCA);
Main Highlights:
- Welcome and looking back activities
- Group presentations
- Fun quiz
- Group reflection exercise
Learning outcomes
By the end of this Short Advanced Programme, learners will be able to:
Students will gain a deep understanding of RUN-EU.
Who are you as a individual, student and how can you contribute to the RUN-EU programme.
To communicate inclusively about RUN-EU.
To actively engage peers around them, the students will work on their social media campaign strategy.
This programme provides training on free programmes such as Canva (and other AI tools) in the perspective of being an ambassador.
Selection criteria
Selection will be based on the requirements and the motivation outlined in the submitted applications. The selection team will also take steps to ensure diversity and representativity. Students must be willing to act as ambassadors within their home institution and promote RUN-EU activities. Priority will be given to students with more than two years remaining until graduation. A total of five students will be selected per institution.
Involved organisations and persons
Minhoca Utópica - ASSOCIAÇÃO CULTURAL
Partner Organisation- Minhoca Utópica - ASSOCIAÇÃO CULTURAL (Regional Stakeholder)
Onda Amarela
Partner Organisation- Ana Bragança (Regional Stakeholder)
- Ricardo Baptista (Regional Stakeholder)
Polytechnic University of Cávado and Ave
Lead Organisation, Host Organisation- Adriano Adreghetto (Instructor)
- Ana Moreno (Lead Instructor)
- Ana Teixeira (Instructor)
- Cristina Coutinho Pereira (Instructor)
- Gabriela Sá (Instructor)
- João Correia (Instructor)
- Libânia Freitas (Instructor)
- Mário Araújo (Instructor)
- Tiago Lourenço (Instructor)
Vorarlberg University of Applied Sciences
Partner Organisation- Valentina Müller Frizza (Instructor)
